REAL ESTATE UPDATE June 2016 | Page 15

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Avoiding tire kickers

gents face different types of eople every day and are trained o gauge the person ’ s seriousness n the property . An experienced gent will ask specific questions o find out if the potential buyer s actually looking to buy or is ust dreaming about buying a roperty , thus avoiding needless howings .

02

Time and effort

Buying or selling a property is a series of steps and this whole process needs a lot of time and continuous efforts to complete and get desired results . A real estate agent works full time servicing clients and is available whenever a potential buyer has questions or wants to view the property . This may not be possible for you if you choose to bypass the agent and try to sell the property yourself . You may miss a buyer who wants to view your property but you aren ’ t available and busy in an important meeting and can ’ t miss your day to day business in showing that have no guarantee of an outcome .

06

Appointing an agent to buy or sell a property is a wise decision , as you get professional advice and guidance , every step of the process . The agent will take care of all the needs , from marketing to closing the deal and everything in between .

The bottom line

01

Half knowledge is dangerous

While there are a lot of tools on the internet for buyers and sellers that can be leveraged to research for property prices , trends , property valuations and investment returns , there is however , no comparison for these so-called useful tools with the knowledge of an agent who has acquired the knowledge of the real estate scenario steadily , by being in the market and has witnessed changes in the market , price fluctuations and all types of situations that may arise while a sale is in process .

04

Spreading the word

Selling a property means spreading out the word in the real estate market , you may use property portals to list if you want to sell without appointing a broker . But is that enough to sell the property at the desired price within the required timeframe ? While there are thousands of properties listed on these portals your property will not get the required exposure .
Agents have a large network of pre-approved buyers , ready investors , online tools and paid subscriptions on popular property portals that will keep your property on the top and always visible to potential buyers . Agents also have large email lists accumulated over the years and will get the property viral with an email blast to the distribution list . An agent has access to a professional photographer and a team of marketing experts that will showcase the best features of the property in a professional manner and effectively tell the property ’ s story resulting in maximum exposure and quick offers .