Real Estate Investor Magazine South Africa March/April 2020 | Page 10

MASTER INVESTOR
LEFT TO RIGHT: JONATHAN LIEBMANN, GIL SPERLING AND DANIEL LEVY CO-FOUNDERS OF FLOW
industry ripe for disruption and innovation. It is also the most
valuable asset class in the world and therefore holds the most
value to be unlocked.”
“The property industry,
locally and globally, is one of
the least progressed verticals
technologically making it an
industry ripe for disruption
and innovation.”
According to Sperling, the first step in being a disruptor is
a shift in mindset. By challenging the status quo and thinking
critically. This means you must first understand the status quo,
in order to challenge it. While disruptors are usually labelled
as outsiders of the sector which they are impacting, Sperling
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MARCH/APRIL 2020 SA Real Estate Investor Magazine
proves that disruption is most potent when it happens from
the inside.
“From the vantage point that I have, understanding
efficiencies and having a tech, innovation and scaling
mindset (and more so, how to apply this all within the
proptech space) is something very valuable now on my
proptech journey.”
Proptech pioneer
“We’re a platform approach to drive innovation within the
proptech space – we’re not looking to disintermediate
anyone. Our focus is on putting things together in an
optimal way using technology, which will provide the most
innovation and value for everyone overall.”
The shift towards tech-based solutions reflects the
global shift towards higher client satisfaction. Creating
a platform for landlords and tenants to get the most
out of their relationship, reflects the change in lifestyles,
the global reliance on technology and the need for
transparency.