Real Estate Investor August 2021 August 2021 | Page 25

properties since the first quarter of 2019 until the third quarter of this year , has risen and women are indeed leading the property buyers ’ trend .
Johnson says that young professional women are taking advantage of the low interest rate environment and while there has been a marginal 1.8 % drop in female loan applications this year , female applications continue to outstrip that of male applicants .
On average , Lightstone properties , says there has been a consistent growth in the number of women property buyers when compared to the male buyers . There is about approximately 5 % difference in the number of female buyers when compared to the male buyers .
from being influencers in the decisionmaking process of high-value purchases to now being rightful buyers in their own capacity .
Data from the National Association of Realtors in the USA shows that women now control 80 percent of consumer purchases , they direct 91 percent of housing decisions and guide 94 percent of home furnishing choices .
Women ’ s role in the property sector is also varied , from a student looking for student housing options to a working woman looking for a rental home or a single mother looking for the security of her own home . Data also shows that there are an increasing number of female buyers in their twenties .
Women are increasingly looking to build wealth early and view a property purchase as an important aspect of securing their future , Johnson says .
The work from home trend has further boosted demand for homeownership among females , especially those who have taken the opportunity to start their own small businesses or who are in an entrepreneurial or professional role .
The substantial increase of women in the workforce over the past three decades has seen their role progress
SOURCES Seeff & Lightstone Property
SA Real Estate Investor Magazine AUG 2021 23