Racoon X-Tend Magazine Issues 01 | Page 9

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Make-up artist Jo Sugar and model Leila Jay .
Having honed the direction into a creative brief , Stephen , along with photographer John Rawson and our PR expert Jacki Wadeson , could then cast and book suitable models , a make-up artist , clothes stylist and a location perfect to suit the vibe .
RAT Pack member Elaine Sullivan-Child using Micro Weft extensions to show how perfectly it blends with the texture and movement of the client ’ s natural hair .
So , budget agreed and all the ingredients in place – the morning of the two-day shoot dawned . Working with calm , professional ease , RAT Pack members worked in pairs , channeling their collective abilities , applying extensions , cutting , setting , styling and dressing models ’ hair to utter perfection to satisfy the photographer ’ s keen eye and the camera ’ s critical lens .
Says super-pleased Stephen : “ I had every faith , no hesitation whatsoever of the team ’ s capability to create outstanding , stunning looks . I knew they ’ d meet the brief to satisfy all of Racoon ’ s photography needs , both creatively and educationally . But the result surpassed my expectations and I just can ’ t tell you how proud I am of everyone in my team .
“ The pictures speak for themselves ; an awesome collection of timeless styles which showcase the versatility , fashionability and femininity of hair extensions . I still get a buzz every time I see the images published in the media both home and abroad and I ’ m so looking forward to our next shoot , planned for later on this year .”
Fashion stylist Joe Toronka preparing clothing for the first day of the shoot .

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