Pulse Legacy Archive May 2012 | Page 26

member news The cool happenings and newsworthy events from ISPA members. BY CHRISTINE SCHILLING THE SPA SHIFT More announcements marking spa industry players on the move. Margo Altman Serene Sanders ● Margo Altman is now the assistant spa director for VH Spa at Hotel Valley Ho in Scottsdale, Arizona. Altman has been employed at the hotel for over three years, two of which she has spent working at VH Spa. ● Serene Sanders is the new spa director of the destination spa Mii amo at Enchantment Resort in Sedona, Arizona. With more than 20 years of holistic health experience, Sanders will use her industry knowledge to oversee daily spa operations, refine the treatment menu, train staff, and implement innovative spa and wellness treatments within the spa. GIVING BACK ● BRILLIANT IDEA! 24 PULSE ■ Spa Shiki, located at The Lodge of Four Seasons in Lake Ozark, Missouri, donated a day of spa services to the local nonprofit organization, Citizens Against Domestic Violence/ Victim Outreach Center (CADV/VOC). All full-time staff members of the CADV/VOC enjoyed a full day of services, including complimentary facials as well as treatments paid for with gift certificates donated by Spa Shiki guests. Spa Shiki Director Ann Brown also presented the organization with a check worth over $600 from the spa’s fundraising campaign. The spa donated $1 for every new “like” on their Facebook page plus matched all donations made by guests. ● Starwood Hotels & Resorts Worldwide Inc. in Stamford, Connecticut reinvents the hotel loyalty system with the launch of the award-winning Starwood Preferred Guest (SPG) loyalty program. Company research found that just two percent of travelers drive 30 percent of Starwood’s profits, leading the company to develop such a program for the company’s most vital guests. In an effort to draw in a new group of global mega-travelers, the SPG program developed an array of distinct, personal benefits specially designed for elite SPG members. Benefits include 24-hour check-in/check-out, a personal one-toone Starwood ambassador and SPG Lifetime status. ● Skana Spa at Turning Stone Resort in Verona, New York joined forces with the resort’s culinary department to create a menu of seasonal, nutritionally infused mineral waters. The signature fruit and spice-infused waters are rich in antioxidants and vitamins and aid in enhancing many benefits of Skana Spa’s services. Seasonal flavors include: Cranberry Sage, Orange Cinnamon and Blueberry White Pine. Blueberry White Pine is considered the signature-infused water offered at Skana Spa as white pine is a symbol of the Oneida people who were natives to the upstate New York area. May 2012