Want more review
questions on the
basics of spa?
Purchase ISPA’s resource Spa: A Comprehensive
Introduction on experienceispa.com/
education-resources.
What type of customers are the most
loyal customers
profitable customers?
first-time customers
mid-level spa-goers
customer prospects
In what realm of experience would a
entertainment
personal training session fall into?
education
escape
esthetics
A guest who buys everything the spa has
prospect
to offer that he or she can use, but doesn’t
client
necessarily encourage others to pur-
resource partner
chase, could be called a:
advocate
During the pre-shift meeting, Connor
cleanliness
instructs spa attendants to add a book of
sense of arrival
meditations near the guest recliners and
transfers
to change the cucumber-infused ice water
relaxation lounge
at least once an hour. What touchpoint is
Connor managing?
Click on the multiple choices to find out the correct answer!
March/April 2013
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PULSE 41