Pulse Legacy Archive December 2011 | Page 33

E-news Bulletins promote the award each month and invite nominations at any time,” Tamba says. On its inaugural year, they received a total of 40 nominations. “Determining the finalists and ultimate winner was a difficult ordeal as the first award established the bench marks for subsequent presentations,” he recalls some of the challenges. The award, according to Tamba, sparked numerous congratulatory calls from valued clients and respected colleagues. The oft-repeated message was, he says, ‘Why hasn’t this been done before?’ Fayez Spa, he continues, receives too many solicitations for donations in any one year to count, and the majority of them come from various health-related foundations. But their partnership with Nursing Week Gala is an easy initiative because the community involved with the health care profession in SouthWestern Ontario is already organized. These health care partners include the London Health Sciences Centre, St. Joseph’s Health Care, Western University’s Arthur Labatt Family School of Nursing, Fanshawe College School of Nursing, Middlesex London Health Unit and Jarlette Health Services. As to how this initiative impacts the bottom line, Tamba admits he has no measuring stick. “To be honest, I have no way of measuring this, and I don’t care. Sometimes, one must do the right thing for his community, and because of my own health scare and subsequently, the exemplary care from my nurse, creating an award [that can be used as a forum to encourage more people to show their appreciation for the entire nursing profession] was simply a nobrainer,” he ends. ■ Who else are doing social good in the name of better health? Visit digital Pulse at experienceispa.com to read more. • • December 2011 ■ PULSE 31