Professional Lighting & Production - Winter 2019 | Page 14

PL&P SURVEY We recently surveyed lighting and production professionals on their product purchasing decisions. Here are some of those results... When purchasing gear for your rental inventory, live produc- tion applications, or installations, do you primarily prefer to: In the past two or three years, have you made a conscious decision to stop purchasing from a particular supplier? 16% 61% 39% 28% 33% 6% 16% Audition similar products from a variety of brands to find the best Stick with a brand/model based on past success, consistency & reliability Research specs & consider external opinions to decide Consult a trusted distributor/retailer/consultant for recommendations A combination of the above Which of the following do you find most important in a manufacturer/distributor supplying product for your job? 56% 6% 39% 0% Good initial training & ongoing support Potential cost savings Previous success on similar jobs/applications A robust line card with products from as many categories as possible 14 | Winter 2019 Yes No If you answered “yes” to the previous question, what’s the main reason for that decision? 15% 31% 23% 0% 31% Poor product quality Poor technical support Poor or inconsistent service Found a preferred supplier for that type of product Other