Professional hair care market. 10/21/2013 | Page 13
KEY MARKET TRENDS
The professional hair care market is in the range of $xx billion – xx billion in 2012, growing by
2.5% from the previous year. Europe, of all the geographies, stood at the top with regards to the
share of global sales. The sales figures are all at the manufacturer level. Of all the categories, hair
coloring is the leading category in terms of sales, accounting for around 40% of the global
market sales. One of the major growth factors in this market has been oils. Since the launch of
Morrocanoil, oil segment has witnessed enormous growth and has driven performance of the
overall market. Another factor for growth could be heavy promotional activities in terms of TV
ads, value packages and gifts of purchases especially in the take-home segment in hair styling ,
shampoos and conditioners has driven growth in many parts of the world. The global
professional hair care market sales are expected to increase at a CAGR of around 4.5% till 2018.
Global Professional Hair Care Market - % of Respondents Indicating
the Demand for Different Regions , 2013
60.0%
% of Respondents
50.0%
40.0%
30.0%
20.0%
10.0%
0.0%
Europe
Americas
Asia Pacific
Others
. Global Professional Hair Care Market by Segment (2011-2018)
Professional Hair Category
2011
2012
2013
2014
2015
2016
2017
Coloring
Shampoos
Conditioner s
Straightening & Perming
Styling Products & Sprays
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
xx
2018 CAGR
(2013 2018)
xx
3.8%
xx
xx%
xx
4.0%
xx
xx%
xx
xx%
IndustryARC | 13