Products
Read online at www. proinstaller. co. uk
MAY 2026 | 39
Products
1. Authentic Woodgrain laminates that require ZERO painting
6. Putty line finish
2. Internal glazing beads for extra security
7. Combined highest energy ratings available in either double or triple glazing
3. Upgrade to LAYLA4 glass
8. Multi-chambered profiles
4. Timber style joints using advanced“ TimberWeld” technology
9. A wide range of period and contemporary colours
5. Textured or Smooth finish
10. Sustainability
fully considered branding, the new range resonated with homeowners who could immediately see its appeal.
Building on Momentum
The journey did not end with the exhibition. Layla Timber Style became the foundation of a broader trade and consumer strategy. Step by step, Chigwell Window Centres rolled out new initiatives:
• Software innovations for instant pricing and order tracking.
• Trade sales team expansion to support installers nationwide.
• Continuous marketing campaigns to maintain visibility and drive leads.
Each stage of the journey reinforced the brand’ s commitment to quality, service, and consumer satisfaction.
A Consumer-Focused Future At its heart, the Layla Timber Style journey is about delivering an exceptional experience to the homeowner. Every decision— from product design to branding and customer service— was made with the end user in mind. By guiding consumers through the window-buying process and providing trade partners with the tools to succeed, Chigwell Window Centre has created more than a product line; it has built a brand story that resonates.
From its initial concept to its arrival in homes across the country, Layla Timber Style Windows is a testament to what happens when craftsmanship, innovation, and consumer understanding come together. For Chigwell Window Centre, it is only the beginning of an exciting new chapter.
www. chigwellwindowcentre. co. uk