MARCH 2019 | 29
Installer Support
Proud sponsors of the
Installer Support feature
expensive training courses. That’s
why ERA has made its training
courses free of charge and they
will be approximately 85 percent
practical; which means no lengthy
classroom lectures, but plenty of
hands-on experience to get you
up-to-speed as quickly as possi-
ble.”
WHO should sign up
to the ERA Installer
Scheme?
In short, ERA’s new Installer
Scheme is perfect for anyone that
wishes to boost their business, im-
prove local leads, get better prices
on products, and be fully up-to-
speed on training and installation.
Locksmiths, electricians, builders,
door and window fitters should
be especially keen to take part
though.
Tania Tams assures that: “In-
stallers don’t have to worry about
giving up their identity when they
join the ERA Installer Scheme.
The network has been designed
to help them improve their own
individual brands by being associ-
ated with ERA. When it comes to
their profile page, for example, the
installer will have full control over
what information the customer
reads about them. It will contain
their company logo, any associat-
ed icons, text about the business
and contact details.”
Installers can select the radius
in which they want to work so
will never be asked to go outside
of the ‘normal’ working range.
The significance of this is not
‘
We want to give back installers
the chance to do what they
should be doing; installing
’
just convenience for the installer
and lower van mileage though,
it further helps to bolster an
installer’s reputation in their local
area, something ERA is very keen
to help develop through its new
Installer Scheme.
Following every job, the home-
owner will be encouraged to rate
the installer and this review will
be added to the company’s profile
page. Customer ratings, feedback,
and recommendations are an inte-
gral part of the customer journey
in the ‘Go Compare’ world we
live in, yet can be a very difficult
service to provide and follow up
for the average installer. The ERA
Installer Scheme provides a free-
post form for every job that you
can give to your customer, and
they can send back to ERA to add
to the system, or the customer will
receive a follow-up email in a few
weeks after the job and be asked
to do the rating online.
Tania Tams concludes: “We
want to give back installers the
chance to do what they should
be doing; installing. Too many
companies – especially small and
medium enterprises – have had
to take on their own marketing,
branding, social media, lead gen-
eration, product selection, train-
ing course; the list is endless. The
ERA Installer Scheme means that
installers can sell with confidence,
fit and set up perfectly, order with
ease (and often at reduced cost),
and then move onto the next
job.
“It’s really that simple.”
Find out more at:
www.erahomesecurity.com