Pro Installer January 2018 - Issue 58 | Page 4

4 | JANUARY 2018 News Read online at www.proinstaller.co.uk VIRTUOSO DOORS ON THRESHOLD OF RAPID GROWTH WITH RE-LAUNCH Crafted precision is set to be the buzz word for 2018 as Virtuoso Doors – previ- ously known as WB Group – makes its rise to fame. Virtuoso Doors has kicked- off the New Year with a major re-launch to strengthen its position as a leading man- ufacturer of high end com- posite doors and PVCu door panels. Under the launch, the company has unveiled a bold new identity to capture the unique craftsmanship and precision engineering that goes into making every single Virtuoso door. The move heralds the next exciting phase of rapid growth for Virtuoso Doors, which is part of the new Customade Group. Based at an 80,000-square foot site in Birtley, County Durham, Virtuoso Doors recently invested £750,000 in new specialist machinery and IT systems. The move has boosted Virtuoso Doors’ capabilities and created ad- ditional capacity for future growth and development. LIGHT LEADERS REACH NEW HEIGHTS Roof Maker, one of the UK’s leading rooflight manufacturers, is celebrating ten years of partnership with world-renowned warm edge experts Edgetech. www.virtuoso-doors.co.uk Email campaign generates incredible results One of the UK’s fore- most manufacturers of slim- line heritage sealed units, Slenderline Glass has seen a fantastic performance from their email marketing strategy – designed and implemented by Insight Data. Slenderline Glass; which is part of the Kent-based E.J. Cocker Group, specialises in advanced sealed units for all heritage and sash windows. The firm joined forces with Insight Data to promote their full range of sealed units for all traditional re- bates through dynamic and powerful email campaigns. “We partnered with Insight Data looking to take our slimline units to a wider, nationwide audience and we can’t believe the success,” comments Andy Cocker, Director at Slender- line Glass. 60,000 potential ‘ customers ’ Insight Data are the in- dustry’s leading provider of market intelligence and pros- pect data specifically for the fenestration and construction industries. Boasting a data- base of over 60,000 potential customers, Insight’s in-house marketing team works with businesses across the indus- try to manage email cam- paigns, telesales campaigns and direct mail campaigns. www.insightdata.co.uk Roof Maker’s extensive product offering boasts exceptional thermal performance, robustness, user-friendliness and style, consisting of bespoke roof lights engineered to be best- in-class. As consumer tastes have shifted, and demand for premium, high-performance glazing products has grown, the fast-growing firm has successfully positioned itself as the leading roof light BESST in class for Epwin Window Systems Epwin Window Systems has won the Sustainable Business Award from Business Environ- mental Support Scheme Telford (BESST) 2017, for Carbon and Energy Management. The Business Environmen- tal Support Scheme for Telford (BESST) was launched in 2001 to help businesses improve their environmental performance and reduce their carbon footprint. The BESST Group work in partnership with the Environment Agency and Shropshire Wildlife Trust. Their methodologies and best practices are used as exemplars to univer- sities and help influence decision making both at governmental level and strategically in the interna- tional arena. This prestigious award comes hot on the heels of Epwin Win- dows Systems winning the BPF Energy Award 2017 for the facility BPF/F00150 within the Climate Change Agreement. help influence ‘ decision making ’ The award was presented to the Epwin Windows Systems manage- ment team by Chairman of BESST, Andy Whyle, at the company’s Tel- ford manufacturing headquarters in December. www.epwin.co.uk supplier to the booming higher end of the market – something which arguably wouldn’t have been possible without support from Super Spacer, the pioneering flexi- ble foam warm edge spacer from Edgetech. CEO Paul Mildenstein commented: “At Roof Maker, we strive to challenge the idea that all rooflight prod- ucts are the same. “We all know that con- sumers are more discern- ing and demanding than ever. Today, they want it all - stunning aesthetics, exceptional performance and maximum user-friend- liness.” www.edgetechig.co.uk