Pro Installer February 2019 - Issue 71 | Page 34

34 | FEBRUARY 2019 Motoring Read online at www.proinstaller.co.uk VAUXHALL MOTORS ‘CARRIES BRITISH BUSINESS’ WITH NEW COMBO CARGO CAMPAIGN Vauxhall Motors has launched a new through-the-line campaign for its new Combo Cargo, the van that ‘Carries British Business.’ Vauxhall is proud to build the vans that make this country great. Inno- vative, hard-working and entrepreneurial, these vehicles have more than a little in common with the people who drive them. The campaign, led by a new TV commercial, talks directly to this audience, setting out a simple, powerful message. This is the van that ‘Carries British Business’. The campaign has seen a targeted three tiered ap- proach adopted by Vauxhall. Meaning that with this cam- paign, Vauxhall are talking to every corner of Britain. Vauxhall has extended the campaign with extra activ- ity in social media which enables us to show the huge influence of the New Combo Cargo. To champion teamwork and celebrate the underdog. The Combo Cargo van is based on an all-new architecture and is offered in a selection of variants, including short wheelbase, long wheelbase and crew van. In crew van body style, up to five occupants can be accommodated, while the load is safely stowed behind a partition wall. In addition, the rear bench can be folded down and the partition moved behind the front seats, if required. The Combo Cargo is also clean and cheap to run with low CO2 emissions from 109g/ km and fuel economy up to 67.3mpg. Operators can be sure that the vehicle is not overloaded by pressing the sensor-based overload indi- cator (optional). A range of innovative technologies and driver assistance systems make driving and manoeu- vring easier, including the optional Rear View Camera and IntelliGrip traction control system. The new generation of infotainment system with an eight-inch colour touchscreen, Apple CarPlay and Android Auto ensures outstanding on- board connectivity. Clean your plate before every journey and avoid a £1000 fine ROAD SAFETY and break- down organisation GEM Motoring Assist is urging drivers to ensure they have clean number plates on all their road journeys. They risk a fine of up to £1000 if their number having a clear, legible ‘ number plate is vital ’ plate is dirty and can’t be read easily. GEM road safety officer Neil Worth says having a clear, legible number plate is vital. “A number plate must be readable and not covered by dirt,” he explains. “This is to ensure a vehicle can be iden- tified as and when required. “At this time of year, it’s easy for a number plate to get so dirty that it cannot be read. This is usually caused by muck on damp road surfaces that ends up on the rear of a car. “Although there is no law against having a dirty car, the law is very clear when it comes to keeping your number plates clear; you risk a £1000 fine if you allow it to become obscured.” GEM is encouraging drivers to ‘clean their plate’ before every journey to ensure they comply with the law and steer clear of a substantial fine.