APRIL 2018 | 19
News
Read online at www.proinstaller.co.uk
HALLMARK ADAPTS
FOR THE FUTURE
Hallmark Panels is a leading manufacturer in PVCu panels, aluminum
and GRP composite doors. It’s also a company with a proud
heritage – in 2015 it celebrated 20 years of product and service
delivery excellence. Clearview visited the business in Hull.
We met up with Hallmark’s
Marketing Assistant, Robert Gray,
at the company’s premises. After
an initial chat, we were given an
eye-opening tour of the factory
and the scale of Hallmark’s opera-
tion soon became apparent. Hall-
mark manufactures a variety of
products, each designed to appeal
to both a modern and contempo-
rary market as well as the more
traditional home. Their impressive
product portfolio includes PVCu
panels, composite doors, FD30
fire door, and aluminum vision
panels along with a second-gen-
eration twin rebate door recently
being rolled out. As if this wasn’t
enough they are also due to
launch a composite FD60 fire door
in the very near future.
“The factories are like going
into the Tardis because of the
sheer scale of the operation,” said
Rob. “On analysing the company’s
performance data, such as new
customers, sales, every area is sig-
nificantly up. This level of success
is enabling us to further invest on
top of the million pounds already
spent on new machinery, staff and
IT development.”
The company, which employs
around 100 staff, offers an un-
rivalled choice of door product
type, style, colour and finish
together with the latest decorative
glass innovations and security
features, allowing it to fulfil the
ever-demanding needs and desires
of design and environmentally
conscious customers.
Rob explained that with ‘vision-
ary’ input from Lorraine Snell,
Managing Director of Hallmark
Group Products, the business is
going through a period of change,
clearly focusing on continuous im-
provement, customer satisfaction
and ultimately achievement of the
company’s future growth plans.
Rob said: “As a fairly new mem-
ber of the team, it became obvious
very quickly that passion, com-
mitment and a desire to achieve is
ingrained in the company fabric.
Never have I been part of some-
thing so positive with everyone
embracing change and striving to
push the business forward.”
At this stage, Rob wasn’t
wanting to give too much away,
but clearly there are some very
exciting times ahead for Hallmark
and its long term and future cus-
tomers.
He said: “I don’t want to reveal
too much at this point as we have
a launch strategy in place. Howev-
er, there are exciting times ahead
for the company. We are set to
launch the first phase of two pro-
jects over the next month that will
elevate Hallmark to the next level.
This will enhance our customers’
experience leading to quicker lead
times, enhanced ordering, intu-
itive functionality and potential
increased sales.”