Biolage presents Effortless Styling
Biolage featuring Danielle Keasling & Rolando Aqui SUNDAY 11:30a - 12:30p l MONDAY 1:00 - 2:00p l Room W312B From Straight to Wavy , Curly to Coily , natural styling has become a mainstay in salons . Join the Biolage team to get in on the foundations of how to naturally style all hair patterns and let your work speak its own voice .
Biolage presents the Movement & Creativity of Layers
Biolage featuring Danielle Keasling & Rolando Aqui SUNDAY 2:30 - 3:30p l MONDAY 10:00 - 11:00a l Room W312B Layering is about creating separation . Multiple pieces of hair move independently to create motion and beauty . Join the Biolage team to gain a better understanding of all forms of layering and how to animate the hair with original techniques .
Its Personal : Cut & Color Perfection
Kenra Professional featuring KJ Murphy (@ kmurphyhair ) & Victoria Cota (@ transformedbeauty ) SUNDAY 11:30a - 12:30p l MONDAY 2:30 - 3:30p l Room W311H Learn the art of dynamic customization by skillfully personalizing color placements and haircuts for each guest that sits in your chair . Using face shapes , undertones , and eye color , you ’ ll be trained on how to create purposeful , customized color placements and haircuts to enhance the best features with high impact results .
Smart Highlights
Kenra Professional featuring Mirella Manelli (@ mirellamanelli ) SUNDAY 12:30 - 1:30p l Room W414B Master the art of high-impact blonding services with a time-saving application that creates a full , lived-in blonde with low maintenance and minimal foiling . Using a combination of teasylights , slices , and zigzag partings , stylist and YouTube sensation Mirella Manelli shows us one of her favorite salon techniques that will truly allow you to work smarter , not harder .
Make it Custom : Color Contouring
Kenra Professional featuring Brittany Gillespie & Sarah McGinty SUNDAY 4:00 - 5:00p l MONDAY 11:30a - 12:30p l Room W311H Elevate your color services by learning the skills and techniques of our new custom contour color placements . These techniques highlight and contour each face shape to create the most flattering results . Each placement can be incorporated into any color service , from a root retouch to a full color transformation-- with endless options to suit your needs .
Quick Dimensional Blonding with PRAVANA
PRAVANA featuring Vanessa Camarena (@ vanessahairadvisor ) & Ashley Krupa Berg (@ thegirl _ withpurplehair ) SUNDAY 10:00 - 11:00a l Room W414D in English & Spanish ! Ashley Krupa Berg & Vanessa Camarena , PRAVANA Artistic Digital Artists will take you through our new product innovations : ChromaSilk Platinum Toners and Pure Light Blonding Crème . Learn how to lift the hair responsibly to achieve a quick dimensional result that will leave your clients swooning !
Get Digital Purple with PRAVANA
PRAVANA featuring Vanessa Camarena (@ vanessahairadvisor ) & Tim BO Mack (@ timboplease ) MONDAY 11:30a - 12:30p l W414D In English & Spanish ! Tim BO Mack & Vanessa Camarena , PRAVANA Artistic Digital Artists will create a modern and digitally forward look utilizing PRAVANA ’ s new VIVIVDS shade family : Digital Purple . This technique will be bold , vibrant and creative for those client ’ s that want to play with fashion colors without the commitment .
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