EMPOWERING YOU CONSULTING
AMY CARTER
IVAN ZOOT
IVAN ZOOT
Road Map to Financial Freedom
MONDAY 11:30a - 12:30p • W330C
Sometimes to make more , you ’ ve got to save more . Let ’ s make your dreams of growth a reality . We ’ ll show you how and where to put a piece of your profits so you can guarantee a strong financial future . Ideal for owners hungry for long-term growth strategies ! In this class , you ’ ll learn how to break the earn > spend > earn cycle and elevate with a strong come back , plan for future finances , simple cash flow savings tools , create a financial road map and easy yet , impactful money-making tools .
Recruit : How to Attract , Engage and Retain Great People
MONDAY 1:00 - 2:00p • W330C
This class is a practical guide to the best practices in hiring new employees . Join Amy as she shares with you an on-boarding plan to ensure a successful hire and begin hiring team members confidently , skillfully , and professionally . By making the right hiring decisions the first time , you can avoid costly mistakes .
For additional classes with EMPOWERING YOU CONSULTING > see page 76
100 x 100 , 100 New Haircut Clients in 100 Days
SUNDAY 2:30 - 3:30p • W330A
Whether you are building a clientele for the first time or rebuilding after the pandemic , you need new clients . You need lots of them . You need them right now . This class features key elements of a program focused on new client acquisition . Today can be day one . 100 days from now you can be 100 new haircut clients further along in your business building strategy . This works for nails , make-up , massage , hair color or any other beauty industry discipline too . Ivan ’ s education is fun to watch , easy to follow and simple to implement – he can help you get there .
Measuring Haircut Client Satisfaction
MONDAY 2:30 - 3:30p • W330A
How do you measure happiness in haircuts ? How do you ensure new clients leave happy and existing clients send more friends ? Ivan shares a simple system for measuring haircut client satisfaction and a powerful marketing strategy for transforming first time clients into overwhelmingly satisfied long-term relationships . You will leave this class with real tools you can implement immediately to transform your haircut business .
For additional classes with IVAN ZOOT > see page 34
SALON . MARKETING
LUCAS RENFROE
INSPIRE BY STX
STEPHAN THOMPSON
3JAY PRODUCTIONS
JALIA PETTIS
Digital Marketing 101
SUNDAY 11:30a - 12:30p l MONDAY 1:00 - 2:00p • W330A
Digital Marketing 101 is for salon owners and managers looking for more new clients and new ways to maximize online business generation . Get solid tips on how to leverage your website and Google profile to generate more business . Topics covered include :
• Google My Business
• Website Conversion
• Google Search Real Estate - Location , Location , Location
• Search Engine Optimization
Are You PRICED Right ?
SUNDAY 1:00 - 2:00p • W330C
Are you charging the correct price for your service ? If you squeeze someone in should you charge them more ? Come and find out how INSPIRE by STX can show you how to charge the right PRICE for your services and time ! Learn the secrets to giving yourself a raise without the clients ever feeling it !
Your Image , Your Brand
MONDAY 10:00 - 11:00a • W331D
In the first five minutes of meeting someone , you can tell the level of connection to be made with that person . This means first impressions mean a great deal and your personal image coincides when you are an entrepreneur . Your image should align with your brand and in this class , we will discuss ways to make the two effectively speak for you .
For additional classes and workshop with 3JAY PRODUCTIONS > see pages 29 , 55 & 69
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