The Power of Ethical Management
by Dr. Ken Blanchard & Dr. Norman
Vincent Peale
The basic message of their book is simple:
You don’t have to cheat to win!
“Nice guys may appear to finish last, but usually they
are running in a different race.”
Cheating, lying, and short-changing the customer on
service
may bring a satisfactory profit today,
but it is a sure way to court failure for the future.
THE ETHICAL DILEMMA:
Do honest salespeople finish last?
Ethical Questions
What method do we use to determine moral standards?
Why be moral at all?
Are there moral standards which are common to all humanity?
Is free will a necessary condition for moral praise or blame?