Potassium Sorbate Market Key Players, Trends, Growth
Opportunities and Industry Forecast till 2023
“Globally, the market is predicted to generate massive
revenue over next seven years, providing numerous
opportunities for market players to invest for research
and development in the potassium sorbate market.”
The global potassium sorbate market is subject to witness a substantial growth due to the increasing
consummation of processed food products and capability to enhance shelf life of the food product. Potassium
sorbate is extensively used in food and beverages industry as a preservative. Use of potassium sorbate as a
chemical for industrial purpose is expected to favor industry expansion over the coming years. Globally, the
market is predicted to generate massive revenue over next seven years, providing numerous opportunities for
market players to invest for research and development in the potassium sorbate market.
Changing lifestyle, shifting trend towards processed food products and rising per capita income are major
contributing factor for market growth in the recent years. Potassium sorbate is primarily used as a preservative
to avoid the food spoilage. Potassium sorbate exhibits inhibitory action towards fungus, microbes, mold and
yeast. Potassium sorbate also enhances life span of the food product while not affecting taste, color and smell
of food. Primary function of potassium sorbate is protecting the food from decomposition. These factors are
significantly driving the growth of potassium sorbate market across the globe in the past few years.
Higher approval rate from both regional & international authorities such as FDA, the United Nations Food and
Agriculture Organization, and the European Food Safety Authority (EFSA) is anticipated to amplify market value
of potassium sorbate in the near future. Potassium sorbate is generally regarded as safe to use and abbreviated
as GRAS. Regular consummation of potassium sorbate does not any harmful effects on human body and passes
through system harmlessly as water and carbon dioxide.
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