SPIRITS , CULINARY AND TEMPTATIONS
THE MACALLAN RELEASES NEW COLLECTION TO CELEBRATE THE 60TH ANNIVERSARY OF THE JAMES BOND FILM FRANCHISE
The Macallan James Bond 60th Anniversary Release has been unveiled to mark The Six Decades of James Bond films .
The remarkable collection comprises six limited edition bottles encasing a single malt whisky in unique packs , each featuring an original illustrative design and colour to denote the decade it represents . The distinctive packaging brings to life the creative development process of the films in a behind the scenes exploration of the James Bond archives .
A celebration of 007 and The Macallan as modern innovators linked by their Scot- tish heritage , the release showcases a timeless and graceful spirit balanced by incredible strength and depth of character .
The exceptional single malt whisky has been created by The Macallan Master Whisky Maker , Kirsteen Campbell to reflect the enduring character of James Bond , a force of nature defined by his Scottish heritage , who carries himself with modesty and humility . Like James Bond , the expression exudes a sense of style and maturity which has evolved over the years . It has a natural colour of Suisse gold and an ABV of 43.7 % as an homage to James
Bond ’ s agent number , 007 and is consistent across all six packs in the collection .
The distinct set tells the story of innovation over 60 years and the pioneering character attributes of James Bond and The Macallan .
Scotland is renowned for its inventors and 007 ’ s gadgets are a hallmark of the films ’ popularity , while The Macallan has unwavering character , deep roots , and a continuous pursuit to innovate .
James Bond ’ s roots are unmistakeably British – his heritage Scottish – yet he is the very definition of a man of the world .
42 PORTFOLIO MAGAZINE