Plumbing Africa Plumblink's first hundred stores | Page 14

our customers. For this reason, our people in the busiest stores tend to be the most knowledgeable. Our staff retention is very good, helping with skills transfer.” ‘Seaweed’ MacFarlane with his Bidvest award. “The expertise in the market has diluted over time as the market has grown, and many customers, including plumbers, are not familiar with these relatively simple solutions. Even with our own expansion, we have taken on so many new staff – having grown from around 600 staff to a little over a 1 000 – means that we become reliant on proportionately fewer skilled staff. Nonetheless, our customers expect us to be knowledgeable and so we try to train our staff on products as much as possible to pass on their knowledge. It’s a two-way street and our staff also learn a lot from Staff retention is facilitated considerably by the rapid growth of Plumblink over the past decade. In an independent merchant setup, explains Chandler, a picker is more than likely only ever going to be a picker, but when a group is opening 10 to 12 stores a year, almost anyone with ambition and ability can expect to be promoted at fairly regular intervals, from picker (or general assistant) to a counter sales person, then to second-in-charge and finally possibly, a branch manager as example. “The opportunity for growth in our business is considerable: it keeps people motivated when everybody is moving up and they can see a career path. This model isn’t static as we continually promote from within as a rule.” Chandler himself started right at the bottom as a general assistant/picker many years ago, and has considerable empathy