Pickleball Magazine 3-2 | Page 34

SUNDIAL BEACH RESORT Hart says the transition toward pickleball as an offering at the resort was thoroughly researched and decisively implemented. The process was initiated by guests asking about the sport. “It all started with a couple people inquiring, so we began to do our own research,” Hart sa ys. “We saw it was really taking off. I wanted to see the coolest places in Phoenix that had pickleball and then looked at the best resorts in the world and found none of them had anything.” Hart says although many places claim to have pickleball, they just tape off tennis courts. As a result, he insisted that JW Marriott Desert Ridge Resort & Spa do it right. “When we saw the energy and excitement, age levels and family play, we saw an opportunity. JW is 15 years old and by all accounts one of the great resorts in the country. We have stunning golf, a fabulous spa, the best pools anywhere, gorgeous grounds. How could we compromise pickleball at this 32 resort? Instead of having a court or two to accommodate somebody who may want to play, we thought we’d add pickleball as one of the key positioning points for the JW Desert Ridge. We built 12 world-class, dedicated pickleball courts as part of our tennis complex, which is now a racquet complex.” The JW Marriott’s pickleball courts also offer players spectacular views of the gorgeous Arizonian desert. Hart says players can witness extraordinary sunsets from the courts. What’s more, the courts have already been available to regional players for tournament play. Hart says the regional seniors tournament was recently held on site and communication between the resort and the local pickleball organizations is ongoing regarding future events and tournaments. On the other side of the country, in Florida, Sundial Beach Resort and Spa has long been a staple that prides itself on its history of tennis amenities. TO SUBSCRIBE CALL 888.308.3720 OR GO TO THEPICKLEBALLMAG.COM Brett Lindsay, Director of Sales and Marketing for Sundial, said that like other resorts, the addition of pickleball facilities was an amalgamation of guest inquiry and managerial recognition of the growing sport. “It was both, actually. Sundial Resort and Sanibel have a long history of tennis. When new ownership came in, they revitalized and realized the value of pickleball as an added amenity, even more so,” Lindsay said. “They realized that pickleball was growing fast. It was a perfect fit for our demographics and our climate, so we set up a dedicated pickleball facility.” Sundial boasts the largest pickleball facility in the area, complete with 12 Plexicushion courts and stadium seating. Resort guests receive complimentary court access and equipment rentals. Lessons and clinics are offered at the beautiful waterfront facility, voted the Best Pickleball in Southwest Florida. In addition to being a boon for guests, the facilities