Philippine Retailing 2019 Philippine Retailing 2019 Q4_Digital - Page 23

21 MEMBERS’ CORNER PHILIPPINE RETAILING PRIMER GROUP OF COMPANIES CONTINUES A CULTURE OF CARE THROUGH ITS CSR PROGRAMS Through the years, Primer Group of Companies has lived and breathed giving back by way of its socio-civic programs and outreach activities. Primer Group’s employees — called KaPrimers — have built a culture that champions activities that are both inclusive and sustainable. As KaPrimers advance the company’s CSR goals, beneficiaries not only enjoy a better quality of life but also move forward with a more genuine appreciation of the solution and process. The Primer Group’s care towards the community does not end as soon as the beneficiaries receive the help or assistance. Mid 2019, Primer conducted the Phase 2 of its Sustainable Tourism Entrepreneurship Program (Tubong Lokal). Through this program, residents of Barangay Alas-As in San Nicolas, Batangas were given a tourism boost that resulted in new livelihood opportunities for residents. Through this, residents were equipped to take on the influx of opportunities in tourism in their area. To take an active stance against plastic waste, Primer CSR recently teamed up with HydroFlask PH and RefillMyBottle for RefrainAndRefill, a campaign that aims to promote awareness, inspire sustainability, and lessen the reliance of many on disposable plastics. Philantropic activities are regularly practiced by Primer Group such as the sponsorship of athletes who brave the elements and go beyond their physical limitation to achieve something amazing or extending assistance to disaster-relief efforts whenever calamity strikes. To make their CSR programs successful, the company promotes an inclusive culture of volunteerism among its employees. It starts from the top and trickles down to everyone within the company. Employees share whatever resources they’re able to allocate, whether finances, manpower, or networking — everybody chips in. ENTREGO EMPOWERS INDUSTRIES WITH TECH-DRIVEN FULFILLMENT AND LOGISTICS SOLUTIONS Entrego began operations in 2013 as ZALORA Philippines’ in-house logistics platform. It emerged as an independent company in 2017 as a joint venture between AC Infrastructure Holdings Corp., a fully owned subsidiary of Ayala Corporation and the Global Fashion Group, an affiliate of ZALORA. Since then, it has empowered businesses across different industries by enabling safe and reliable nationwide deliveries with value-added services at competitive costs. It has continuously built its expertise and strong technological backbone by banking on its experience in fulfilling logistics requirements of the online retail platform as an advantage in understanding the needs of a digitally-shifting market. Today, it offers management of parcel, documents, and bulk deliveries for business-to-business (B2B) and business-to-consumer (B2C) clients, as well as freight forwarding, and warehousing. Entrego brings together talent and technology to deliver tailored logistics solutions that are apt to the ever-changing needs of the Philippine industries, businesses, and customers. Entrego’s end-to-end fulfillment and logistics solutions serve traditional enterprise industries including banking and finance, telecommunications, pharmaceuticals, retail, automotive, fast-moving consumer goods, education, and construction. “Philippine e-commerce is estimated to grow to USD 10B by 2025, approaching 8-10% share of the market’s total retail spend. E-commerce growth means parcel growth,” Entrego President Constantin Robertz shared. To keep up with this growth, Entrego has widened its reach to at least 95% of the e-commerce serviceable market, expanding its network to 66 hubs that service 32,800 barangays across Luzon, Visayas, and Mindanao. Entrego aims to connect businesses to areas across the Philippines with its extensive nationwide coverage, robust technology, and on-ground platform. Logistics solutions are now made more efficient given the visibility and control provided by digitalization and automation, ensuring the best experience for our customers and our customers’ customers.