EXECUTION
CHAMPIONING the
ROCKEFELLER
HABITS
Alignment
equals
peace of mind.
BY TAYLOR BROWN, ACCOUNTABILITY COACH
SUCCESSFUL IMPLEMENTATION of
the Rockefeller Habits is largely reliant
on support from an organization’s
leadership team and those identified
to carry out the process alongside the
team. It goes back to the well-known
expression “lead by example”—a crucial
principle when adopting the habits in
your company. Your team is going to
follow your lead, only matching your level
of commitment to the process and the
regimen it requires. It’s important to set
a high standard from the start.
As many business leaders have
experienced, you likely have a list of
“go-to” team members who you turn to
first in a pinch—those A-players you
know have your back and will push you,
the company, and/or the team forward.
Similarly, you’ll need to identify
individuals you can rely on to drive
the initiative forward as you work to
engrain the habits into your culture. It’s
one thing to talk about the change that
needs to happen, but you need boots
on the ground: people there holding
the team accountable. At Petra Coach,
we refer to these rock stars as the
Rockefeller Habits Champions.
So, Who is Your Rockefeller Habits
Champion?
The Rockefeller Habits Champion is
the person on the team who raises their
hand and says, “Yep, that’s mine. I want to
own it!” at an opportunity to take action
or lead a priority. They tackle strategic
decisions with an ownership mind-
set. They want to see the team and the
company succeed—oftentimes choosing
to do the hard things that nobody else
will. They are coachable rather than
requiring direct management, meaning
you can point them in the direction you
want them to head, and they will create
and execute the path to achieve it. You
likely hold them to higher expectations.
A team member’s DiSC Workplace
Communication Style can also play a
part in determining your champion.
Typically, champions fall into the “i” or
“S” quadrants. These styles lead with
a bias toward action, collaboration,
enthusiasm, and support. They inspire
change in the team through passion and
motivation. They are often energized by
seeking solutions and driving projects
forward.
A candidate’s leadership abilities are
important to consider as well. Can they
motivate the team to action? Does your
team value their opinion and follow their
direction with full support and buy in?
Are they seeking new opportunities to
grow and learn both professionally and
personally? And are they bringing those
lessons back to the team as a way to
better the collective whole—not just to
better themselves? This person must
be cognizant of the fact that if you and
your business are growing, but the team
is not growing with it, it will inevitably
fail.
Now, did someone specific come to
mind? *Ding Ding* We have a champion!
But don’t worry. Once your champion is
selected, we won’t send them off without
the necessary resources to guide and
support them. Through one-on-one
training and rollouts to the group, your
Accountability Coach will work alongside
the Rockefeller Habits Champion to
maximize all tools available for priority
completion, accountability, and overall
team alignment.
5
Easily gain real-time
visibility into team
performance on strategic
goals with progress tracking
and regular communication
all in one place.
The habits you develop
using Align create a
company culture focused
on Transparency,
Accountability, and
Strategic Execution.
Align is more than just
software. It’s a proven
system for growth.
Companies using Align
achieve 2x more goals
within 12 months.
aligntoday.com
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