Its improtant for your business or company to keep social meida social. Use it as a tool to deliver inforamtion, remind about up coming events and communicate with your customers .
Offer exclusive promotions for your followers and facebook page fans. One big mistake it to directly sell through social media. Leave that for outside the socail media world and stick to being "social" when it comes to social media.
9. KEEP SOCIAL MEDIA "SOCIAL"
Track indicators that help show that you’ve accomplished your objectives. For most businesses, this means more than comments and social media shares.
Don’t just assume prospects will take the next action without prompting. Guide them to engage and interact with contextually relevant calls to action.
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10. MEASURE YOUR RESULTS