Northwest Readers SHARE A STORY
Genesis diversified its customers to include cargo companies and cleaning brokers . Lluhi ’ s partner purchased some TWA inventory , which she says helped save the business .
In 2018 , Lluhi ’ s partner passed away after being sick for several years . He had been the face of Genesis and was big , bold , and loud , according to Lluhi . She regards herself as an introvert and felt she had to step out and prove herself , despite having been the business ’ s backbone . Faced with supporting her ill partner and her team , and holding it together , she felt she had to show everyone that Genesis was stable and growing . Despite the hardships in that first year of Lluhi leading the team alone , the company experienced 40 percent growth .
Genesis provides solutions , services , and programs to help customers reduce their vendor base and control costs . They have less than one percent warranty claims , but quality is not the only reason their customers are loyal . Genesis values and nurtures partnerships and goes beyond the traditional services of a component repair and overhaul company . It is this devotion , Lluhi believes , that has fostered resilience .
After enduring and surviving the aftermath of 9 / 11 , Lluhi saw that COVID could be a big problem . In mid-February , she again gathered her employees and told them to “ prepare for Armageddon ,” in anticipation that the industry would again be imbalanced for a while . Aerospace industry experts project a minimum of a three year COVID recovery period , as opposed to nine months after 9 / 11 .
DECEMBER 2020 | JANUARY 2021 ISSUE NO . 18 49