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SIMPLE TRICK INCREASES PRODUCT SALES
This one is so simple , yet diabolically effective …
When you first introduce a new product to your list or your blog readers , do you simply pop a link on there with a line of text and hope they click ?
Of course , not . You introduce the product . You tell them what ’ s good about it , how you use it , why it can change their business or help them achieve their goal , etc .
In other words , you ’ re introducing the product and warming up your readers BEFORE you send them to the sales page .
Now here ’ s the mistake I see marketers making all the time …
… when they first introduce the product , they take the time to do everything we just said .
And they make sales .
Then later they decide to promote the product again , only this time they forget a crucial step .
They slap that affiliate link or product link up on social media and figure people will click it and buy the product . But they don ’ t click . Why not ? Because there ’ s no introduction to entice them to click and learn more . So , here ’ s what you do … Take the copy you wrote in that email or post that introduces the product , and give it a page of its own on your site . Add your affiliate link or sales link to the bottom .
Now when you advertise the product on social media and other venues , send visitors to your intro page first .
I ’ ve seen this little technique increase conversions 4-fold .