Nomad Internet Marketing December 2016 Issue 00 issue 00 | Page 17

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HOW TO WRITE A PRODUCT DESCRIPTION ?

1 . Include all the product details in the description . Thus , aspects such as size , color , measurements or materials , can be decisive for a buyer to end up seeing your product as something essential .
2 . Make a somewhat more literary description of the product . Try to use the same tools that you would use in a face-to-face sale , narrating the benefits of this product and pointing out why everyone should buy it .
3 . Include the keywords in order to contribute positively to the positioning in search engines ; SEO can be a determining factor in online sales tools .
4 . Divide the information . If you we have too much data , make a list of them . The reading will be much more fluid . Head each section with a title that explains in advance what the readers will read . 5 . Set the clear price because that ’ s the first thing the potential buyers will look at .
6 . Keep in mind the other data that is not always added in the product descriptions . These data can be , for example , the description of the manufacturing process or the level of quality . It will be relevant when these aspects involve a differentiation of your product with the others . In that case , they must be added .

4K MOVIES ARRIVE ON GOOGLE PLAY

There is just so much talk about the resolution UltraHD , or better known as 4K , which we already have in the service of Netflix , as part of one of their payment plans , and the almost new possibility of watching videos on YouTube to that resolution . Maybe the 4K is not the future of the most realistic resolutions , but it good on large screens with 4K support , with which we can see even the wrinkles on the faces of the actors .
That is why until recently , the section of films and TV of Google Play was united to the wave of the UHD .
Google now offers a catalog of 125 movies available for rent or purchase , where the users can buy the movie they like . The use of Chromecast Ultra will be necessary so that they can transmit it to an Android Smart TV , such as Sony Bravia with Android , or another option would be the Xiaomi Mi Box 3 . Over time , Google has to bring 4K to many more movies , new and old .
Certainly , the differences between HD and UHD are minimal , but not invisible . To enjoy it , you would clearly need a UHD screen to use all the benefits of the 4K .