After the NBCU "Seeso" launch in January, NBCU announced it would launch another service, dubbed “Hayu.”
This service will focus on reality TV, and will launch in March in the UK, Ireland, and Australia. NBCU promises to add 500+ episodes to Hayu every year, including content from Keeping Up with the Kardashians, The Real Housewives, and Top Chef franchises. It will cost £3.99 in the UK, €4.99 in Ireland and $5.99 in Australia.
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PUTTING GENRE TO THE TEST!