Newsletter Volume 9 FTIAS Newsletter-Volume 9 Edition 6 (employees) | Page 29

FTI Group News New Initiatives for 5vorflug Instagram Platfrom Our social media team is at full throttle, with the first “influencer journey” happening last month. Social media channels are very important, especially for the young target audience. That is why we are intensifying our activities in the area, with a team responsible for traveling to various destinations and create content for the Group’s social media platforms. The initiative was launched this May, with the first “Influencer journey” taking place at Bodrum in Turkey. The aim of this campaign is to add more content to our social media channels, which will in turn increase the brand awareness on various destinations on offer. From left to right; eCreation,Ronnie Jay-ar, Social Media Manager,Simone Alessandri, and Content Marketing Manager, Sabine Binder, during the influencer journey in one of Turkey’s top destination, Bodrum. 29 / Company Newsletter / FTI Group News - New Initiatives for 5vorfug Instagram Platform