Network Communications News (NCN) October 2016 | Page 18

PROJECT FOCUS
Brightstar
It was thanks to SSE Enterprise Telecoms ’ Project Edge network expansion that the operator could offer a reliable network to Brightstar .
Brightstar now has the capability to provide connectivity in and around London .
Brightstar benefited from SSE Enterprise Telecoms ’ personal approach in providing a dedicated team that was fully committed to understanding the company ’ s overall business objectives and the type of network it could benefit from . SSE Enterprise Telecoms ’ service offering relies on creating an open and honest relationship with its clients , and in this instance , the project team invested time in fully understanding Brightstar ’ s network requirements so it could directly align this with the network provisioning and , in turn , create a real trust between the network provider and customer . During the delivery phase , this allowed for completely transparent discussions and ensured an issue free implementation .
A network that goes the extra mile
It was thanks to SSE Enterprise Telecoms ’ Project Edge network expansion that the operator could offer a reliable network to Brightstar . Following a period of sustained investment , SSE Enterprise Telecoms ’ network now spans 13,700km across the UK , encompassing 265 diversely connected core network Points of Presence ( PoPs ) and serving approximately 250,000 metropolitan business postcodes . This breadth of coverage meant that the network could service a number of Brightstar ’ s geographically diverse customers and , in the event that a customer requested a connection beyond the reach of the SSE network footprint , the third phase of Project Edge – Edge Plus , with its innovative LiveQuote tool – could offer a seamless alternative .
Edge Plus in combination with LiveQuote allows SSE Enterprise Telecoms ’ channel and ISP customers to expand their network footprint , beyond its own network , without any of the administrative overheads usually associated with negotiating with multiple network operators . By integrating its own network with other leading providers , including BT Wholesale , Virgin Media , Vodafone , TalkTalk and most recently , Colt , Edge Plus makes SSE Enterprise Telecoms the first port of call for many of the UK ’ s service provider customers . No matter where in the UK an ISP ’ s perspective and existing customer base are located , it knows that , with the help of LiveQuote it can guarantee to deliver the most reliable and cost effective service available . Indeed , the proprietary Ethernet service provider price comparison engine ensures that wherever SSE Enterprise Telecoms ’ customers need Ethernet coverage , they are able to see which local network service would provide the most competitive connection from the Edge Plus portfolio .
The SSE Enterprise Telecoms ’ team not only used the LiveQuote tool to find the most cost effective , specification compliant networks for Brightstar , it also trained the Brightstar team to use the online portal themselves . Thanks to the comprehensive toolkit provided by the SSE Enterprise Telecoms team , Brightstar can now be responsive and agile to its customers ’ network demands . In summary , not only has the SSE Enterprise Telecoms team provided Brightstar with the most suitable network , it has also passed on a valuable tool to help Brightstar ’ s team deliver the best value services possible to their end customers .
‘ We needed a network that was dependable as well as a team that was experienced in delivering networks without any kind of hiccup ,’ says Mark Barber , managing director at Brightstar . ‘ SSE Enterprise Telecoms is renowned for its reliable connectivity and , with a skilful team offering one of the simplest onboarding procedures in the market , it was a clear choice for us . With SSE Enterprise Telecoms we got what we ordered , we got it on time and the team was able to be flexible as and when we required additional connectivity services .’
Barber continues , ‘ We ’ re delighted that the Project Edge network expansion meant that we can turn to a much more predictable and reliable network provider . We now have an extensive network at our fingertips which can be deployed without concern . It not only improves our service delivery , but most importantly , it delivers the reliable connectivity required by our customers to keep the wheels of their businesses turning .’
‘ The Project Edge initiative has made our dependable network a viable choice for Brightstar ,’ comments Colin Sempill , managing director at SSE Enterprise Telecoms . ‘ Our network ’ s sheer reach , combined with our integration capabilities and innovative LiveQuote pricing tool , means that Brightstar can be responsive and agile to its customers ’ network demands . This is particularly important to those companies working in seasonal industries such as hospitality , which have notoriously unpredictable demand . We ’ re looking forward to a long relationship with Brightstar .’
Network partner of choice
While the initial agreement was for four circuits , to date SSE Enterprise Telecoms has provided a great many circuits to Brightstar as part of a three year contract . This is testament to the productive relationship that has been successfully forged between the two companies . The Internet service provider has benefited from a wide-reaching network footprint , innovative LiveQuote pricing tool and the personal approach taken by SSE Enterprise Telecoms ’ account team . In fact , the collaborative relationship meant that the project ran smoothly from procurement right through to delivery . The combination of an extensive network with a professional team has resulted in SSE Enterprise Telecoms becoming Brightstar ’ s network provider of choice .
18