Nestlé University Catalogue (January to December 2014) | Page 3

Table of Contents
MARKETING
Brand Building the Nestlé Way: Virtual House E-Learning………………..……………..
Know Your Consumer Deeply: Immersion Session……..…………………………………..
Know Your Consumer Deeply: Consumer Portrait…….…………………………………....
Know Your Consumer Deeply: Consumer Target Assessor- E-Learning……………….....
Creating Engaging Brand Experiences: Brand Engagement Pilot 1 (Ultimate Brief)........
Leading Business Development: 3 Year Strategic Brand Plan Workshop……………........
Leading Business Development: Annual Brand Plan Workshop……………...................
Pricing the Nestlé Way Workshop………………………………………………...................
GLOBE Brand Planner for System Planners: Session 1 - Entering a Plan .……………….
GLOBE Brand Planner for System Planners: Session 2 - Status and Approval …………..
GLOBE Brand Planner for Approvers (Offline & Online Approvers)…………………….
Purchasing for Marketers ……………………………………………………………………

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SALES
Sales 101 ………………………………………………………………………………………
Sales 201: Structured Commercial Selling …………………………………………………..
Sales 202: Selling Strategically ……………………………………………………………….
Sales 203: Negotiations for Customer Development ……………………………………….
Sales 204: Manage Customers Profitably Development …………………………………...
Prime: Presentation Reports and Insights Made Easy…………………………………….
Sales 303: Advanced Negotiations: The Complete Skilled Negotiator Workshop………..
Sales 403: The Strategic Negotiator Workshop……………………………………………..
Trade Insight……….…………………………………………………………………………

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MEDICAL NUTRITION SALES
Professional Selling Skills …………………………………………………………………… 48
Winning Health Account Strategies ………………………………………………………… 49
SUPPLY CHAIN
Introduction to NQMS ………………………………………………………………………
Supply Chain Orientation …………………………………………………………………...

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Nestlé University Additional Services ………………………………………………………
Competency Grid …………………………………………………………………………….

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