Product Development
Background
Since the rejuvenation of nEo in 2010, the features and benefits of nEo have not been significantly
amended. There are some attributes/programs/initiatives that may not be as effective and there is need
for review and adjustment.
Inititaitve
To review and adjust nEo features and benefits.
Timeline
July – August 2014.
Action Plan
Deliverables
Responsibility
Dependent
Deadlines
Internal Discussion on
existing programs
Drat of new programs
for 2014-2015
AK
Marketing
July 25th
AK, LB
Marketing
August 29th
Estimated Budget
TBD