VI . MEMBERSHIP
BUILDING A MEMBERSHIP
Neighborhood groups may initially attract members through well-publicized meetings on issues that concern projects that involve many people . If your group is in the public eye , it will certainly boost membership . Be innovative in publicity efforts .
Finding new members is crucial to keep neighborhood associations active . While many people appreciate what the group is doing for their neighborhood , they may not attend meetings or even come in direct contact with your neighborhood association .
Neighborhood associations sometimes inadvertently restrict their numbers by having membership forms and signup sheets only at meetings . To maximize your membership potential , the group should keep the neighborhood association at the forefront of the citizens ’ minds . Undertake a membership drive that directly reaches every household within your boundaries at least annually .
Actions to Take to Build Your Association ’ s Membership
1 .) Have association members go door-to-door calling on their neighbors . This can be a week-long effort or a one-day blitz . Consider having a membership drive and then sponsoring a party for the members that volunteered . The party would then allow them to have fun and share experiences later that same day .
2 .) Supply members with printed materials to encourage the residents to get involved . This can be as simple as a brochure or letter from the president of the association that explains your neighborhood association and details any upcoming events or issues . Also , members should carry membership forms with them and offer both immediate and mailin membership opportunities .
3 .) Develop a block captain network as a foundation for a membership campaign as well as other activities . Block captains can pass out flyers and newsletters to prospective new members , welcome new residents , and serve as a conduit for specific problems on the block , and place volunteers in touch with persons responsible for activities for which they might be interested . Include any Community Watch groups .
4 .) Prospective new members can also be recruited at other events or community gatherings . Sponsor a booth at a community festival or event . This is a great opportunity to talk to people in your area . Remember , have information and membership sign-up sheets at your booth . It is also a good idea to put together an informational packet to hand out at events .
Neighborhood Organizational Handbook – Arlington , Texas 17