My first work Cryptocurrency Business Ideas | Page 7
Note: For the success of any ICO Marketing Strategy, gaining the trust of your investors is very
important. You have promised your investors a business plan / App / Platform, and you will need
to get it done. If you get this done, you are for sure riding a wave to a massive success. Don’t
worry if you have limited experience or resources to get the technology part done. You can
contact us. We will get this going for you.
Phase 3:
Now you have the attention of many. You have money. You have a product. You have an
institutional investor backing you. Do this:
(1) Speak to your investor and ask him to aid you in raising the next round. He will be more than
glad to do it ( as he sees things moving to the next level ). He will start introducing your business
to his network of investors.
(2) Stop the Phase 2 sales. Revamp your website > Display all the press coverage > Link your
product demo > Provide your sales plan > showcase your business tie-ups etc. In short, show
that a gold mine is awaiting to be opened.
(3) Increase the price of the ICO and start Phase 3 sales. Mention very clearly in your expense
plan that the funds raised in this round will be used for sales and marketing of the developed
technology platform.
At this point of the ICO Marketing Strategy, you will see experienced investors roll in
automatically. They will bite in for the new price you have set. As they see a decent product, 2
phases of ICO sales completed successfully. And the new money raised is for scaling the
business.
List your coin:
Now that many people own your coin, you can easily speak to Cryptocurrency exchanges and list
your coin there. There is a very high chance that your coin will start trading in a premium price
because:
(1) The first ICO Marketing Strategy we deployed, would have got many Entrepreneurs to
execute their start-up’s. This would show your coins getting transacted in Main Net. This will
show huge volumes already.
(2) Your Coin launch in the exchanges is backed by so many media coverage, hype, institutional
investment etc. Well, I would buy your coins :)
If the above ICO marketing Strategy is applied correctly and executed likewise, you can easily
take your ICO into a proper Initial Public Offering ( IPO ) from here. In just a few years.