My first work Cryptocurrency Business Ideas | Page 6

your execution, Business plan, work done so far, vision ). You would need to distribute your
Executive summary to as many Angels, VC Brokers, Investment firms etc.
If you find it difficult to do this, you can contact us HERE. We will get this going for you.
Tip: If you can WOO your investors in some way, your job gets done more easily. Before
contacting them, setup a small Google Ads Re-Targeting campaign on your ICO Page. Once
someone visits your page, a cookie is dropped and your Ad will be shown to them in whichever
site they go. Also since its Re-Targeting, you get each click for very very cheap rates. Once the
VC visits your site, he will start seeing your Ads everywhere he goes. This will give him a very
big picture about your ICO brand. And he will for sure get back.
Phase 2:
Once you have raised an investment, do this:
(1) Close your ICO sales. Call it 'Phase 1 ICO sales closed'
(2) Increase the price a little bit and open phase 2 of your ICO sales.
Using the money you raised from VC and in phase 1 ICO Sales, again create news about your
new round of investment. Announce it on more leading online media > do more marketing
activities like email marketing, banner ads etc.
This will bring in more traffic and investors. More people will start discussing about your ICO in
forums and communities. More sales!
Tip: At this phase of your ICO marketing Strategy, its good to send out targeted mass Email's to
the crypto investors community. If you find it difficult, you can contact us. We will get this
going for you.
Platform ready:
At this point, your ICO Marketing strategy is working good. Let’s push further.
Now you have the left over money from the investment, more money coming in from phase 2
ICO sales. Use this chance to build the perfect platform you promised to your investors ( the
business plan you proposed in the Whitepaper ). While the platform is getting ready, start
creating Tie-ups with other businesses. Once the platform is ready and you have some good tie-
ups with businesses, do this:
1) Arrange for a demo day. Invite all the press and media. Invite representatives from your
business tie-ups.
2) Showcase your product. Introduce your business partnerships. Get all the more press
coverage.