DRIVING
PROFITABILITY
When I started in franchising more than 14 years ago, the “normal” at that time was to open a location,
work it, and be successful. Today, there is a higher expectation–that you’re going to come in
and be a multi-unit owner right from the start whether you are an existing franchisee of
another brand or a new franchisee. And with that, come some challenges.
SEAN FALK
2013 Conference
Chairman
Owner, WolFTeaM LLC
President, Nachogang LLC,
Marine
Most franchise systems have franchisees who have already figured out
how to operate the business model they have in place. Franchisors
have operations manuals, site selection committees that help you
find a good location, and marketing campaigns that help you
be successful. The one thing they don’t have is a process
to teach and train you about multi-unit ownership. The
Multi-Unit Franchising Conference fills this void.
This conference is completely focused on multiunit franchisees. That’s why attending each
year is so important to me. In today’s competitive business environment, our margins
continue to get squeezed from every direction.
Wages continue to inflate, commodities continue to soar, and utility costs fluctuate wildly.
The focus of the 2013 convention is “Driving
Profitability”. As a group, we recognize the
challenges we are facing every day as franchise business owners. Together, we have the
resources to develop strategies that will continue to drive profit to your bottom line!
The networking at this event is incredible.
The peer-to-peer contact with other multi-unit
franchisees is invaluable. You will receive so
much–both resources and education–you can’t
possibly learn on your own. And the content the
conference has to offer is premium; no other conference in the nation covers this type and range of
content. The Advisory Board, composed of multi-unit
franchisees, develops programming that will be valuable
to multi-unit operators from all industries and sizes because
we have all levels of franchisees here.
At the Multi-Unit Franchising Conference, there is the knowledge
base for wherever you are in the spectrum of ownership. As a result,
year-over-year attendance at the conference has been expanding,
even during the deep recession we just came through.
I am really looking forward to seeing all of you at
Caesars Palace in Las Vegas, March 27-29, so we can
learn great things together.