MSP Success October/November | Page 21

10x is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less By Benjamin Hardy and Dan Sullivan Why MSPs like it:
“ The book shifted the way I think about scale; as the owner-operator of an MSP, it helped me stop tweaking the edges and instead focus on the few things that truly move the needle. It’ s a game-changer for anyone serious about exponential growth without burning out.”— Natalia Scheidegger, CEO, 3rdmill; MSP Success Advisory Council member
“ It made me realize that because I was aiming too low, I wasn’ t solving for the right problems— and that the solutions could scale and deliver exponentially, instead of linearly.— Stuart Bryan, President, I-M Technology; MSP Success Advisory Council member
Get a Grip: How to Get Everything You Want from Your Entrepreneurial Business By Gino Wickman and Mike Paton
Why MSPs like it:
“ EOS finally clicked for me when I learned it through storytelling; it transformed our company from one stuck in silent, indecisive meetings, to a team that openly tackles issues together. We ' re not perfect, but now at least we ' re moving forward.”— Tito Huynh, Vice President, Business Data Services; MSP Success Advisory Council member
“ EOS books like Get a Grip have been great as we have grown. We now run our business on EOS; while we still have to tweak things, it has made decisions much easier and helped us grow, while finding issues we have to resolve.”— Matt Rose, CXO, Tech Rage IT; MSP Success Advisory Council member
The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field By Mike Michalowicz
Why MSPs like it:
“ The message the book provides is actually quite simple, but we often can ' t see it until we take a step back. All business is not good business— get rid of the stuff that is not making money and focus on what does.”— Jan Chapman, Managing Director, MSP Blueshift
“ Learning how to find the right clients to build a business around was eye-opening in our development. From setting our client rules to building a scalable team focused on creating raving fans and operational efficiencies, The Pumpkin Plan was THE book that opened our eyes to what well-run businesses should look like. And the fact the author was‘ one of us’ from the IT space made it even better.”— Scott Beck, CEO, BeckTek; MSP Success Advisory Council member
The E-Myth Revisited: Why Most Small Businesses Don’ t Work and What to Do About It By Michael E. Gerber
Why MSPs like it:
“ The book taught me to embrace entrepreneurship, how to develop standards, and the importance of staying customerfocused, not customer-dominated.”— Richard Kaeufer, CEO, Ranchland Tech Services
“ When I first started as a consulting business, E-Myth Revisited by Michael Gerber was a huge help to me.”— Matt Rose, CXO, Tech Rage IT; MSP Success Advisory Council member

Next-Level Game Changers

Fresh perspectives and hidden gems that are shaping the next wave of MSP success stories. These are the titles you’ ll want on your radar( and your bookshelf) if you’ re serious about leveling up.
Good to Great: Why Some Companies Make the Leap … And Others Don’ t By Jim Collins
Why MSPs like it:
“ The author statistically analyzed every public company, reduced the list down to 13 companies who were sustainably great— double-digit growth across multiple leaders and 15 + years— and only included the causes of greatness that were true in the majority of those 13 companies. It’ s so good that I’ ve used to teach leadership in my company a half-dozen times.”— Will Slappey, CEO, IT Voice; MSP Success Advisory Council member