The Top 5 Reasons SASE Is Transforming Networking And Security ( And How Offering It Will Allow You To Stay Ahead Of Your Competitors )
1 . SASE safeguards remote access and improves cybersecurity measures . SASE provides the right security platform to anyone , anywhere they work . With VPN , employees create security gaps as they bypass the VPN , especially since many apps live in the cloud . SASE improves security by moving networking and security to the cloud . And because businesses have been decimated by ransomware , SASE adopted Zero Trust , a notable cybersecurity framework that requires all users , regardless of their location ( inside or out ), to be authenticated , authorized , and continuously validated to gain access to company applications and data .
2 . SASE allows you to see , secure , and connect users from one place . SASE offerings reduce complexity for the remote worker and the IT professional . Like other converged technologies , it eliminates the need to have multiple agents and services running on the endpoint . As a cloud-based multi-tool , it provides the same benefit as VPNs , allowing remote workers to connect securely — only SASE does it without headaches and solves the old security problems of VPNs . It provides a cloud-based solution that allows secure connection in the cloud and multi-site environments .
Industry analysts paint SASE as one of the market ’ s fastest-growing segments . It gives today ’ s remote and hybrid workers a superior way to securely connect to corporate applications , data , and resources , no matter where they reside . This is why it ’ s clear that SASE is a change that must take place . While VPNs still offer value , SASE has emerged as the dominant solution and is predicted to become the secure access norm within the next five years .
The most important question is no longer how we improve network connectivity and secure access but how quickly can you move clients to SASE . MSPs that move to sell and implement SASE now will not only stay ahead of competitors but will also be viewed as the innovative thought leaders clients want on their team of providers . n
Chris McKie leads the security solutions product marketing team at Datto and Kaseya . Prior to joining Datto , he managed global market strategy and product marketing for FireEye ’ s network security product portfolio . Additional experience includes having worked at Cisco , Fortinet , MetricStream , and WatchGuard . McKie has authored numerous articles regarding compliance , cybersecurity frameworks , email security , ransomware , and lateral threat detection . He holds a JD in law .
3 . SASE delivers quicker access . Traditional VPNs can slow down bandwidth to a crawl in instances where there are multiple remote workers or competition for access . In comparison , SASE ensures your client ’ s internet access takes priority . It uses quality of service ( QoS ) controls so administrators can prioritize workplace SaaS applications , such as Salesforce or Microsoft Teams , over nonessential applications , such as home video streaming services . Real-time SD-WAN traffic steering and application prioritization ensures workers get optimal SaaS application performance no matter where they are . Whether an employee is trying to send off an urgent message before boarding a flight or a CEO working from home is competing with their teenage gamer playing Minecraft , SASE reduces latency issues that plague VPN users while giving a superior , far more secure experience .
4 . SASE is easy to scale up while protecting your and your client ’ s bottom line . SASE is easy to deploy ,
cloud-based , and highly scalable . This means MSPs can confidently add seats and resources without adding hardware .
5 . SASE solutions aren ’ t just for enterprises . SASE solutions exist for SMBs . Because of the complexity , cost , and difficulty of operations , traditionally , SMBs are left behind when it comes to innovative tech designed for enterprises first . However , there is an opportunity for savvy MSPs to offer this transformative solution because SASE solutions now exist , which are built specifically for MSPs who serve SMB clients .
VOLUME 4 ISSUE 3 • MSPSuccessMagazine . com | 7