MRRSE Organic Personal Care Products Market | Página 3

Skin care products are the largest segment in terms of revenue and
are expected to continue to dominate the organic personal care
product market in terms of revenue across all the product segments in
2013. The major factors contributing to the growth of this segment are
launch of new products and widening distribution channels. Hair care
was the second largest product segment followed by cosmetic
segment which is another highly attractive segment owing to the large
numbers of new entrants in the category and increasing availability of
the products.
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Owing to the increase in awareness of organic personal care product
across North America and Europe, North America was the largest