LOYALTY CARD
ONLINE
Give customer access to their account to see how many points they got
Give them special offers and promotions.
Give them advantages.
Send them personalized newsletter.
OFFLINE
Evertyime they go to Monoprix or other shops that have the S'Miles system, they get points. These points lead to special reductions.
People who have the card can make their shopping in the store and then have them delivered at their home.