MilliOnAir Magazine Spring Edition | Page 183

Adam grew up in an artistic family, surrounded by two sisters dedicating

their lives to art, drawing, theater and music.

CQP, which stands for Conversations & Quintessential Products, is partly a specialized and highly product-focused company and partly a way to express certain ideals. These

ideals come to life through our products and are also expressed by our interview series

“Conversations” highlighting people we admire. People who do the right things, for the

right – and many times – idealistic reasons, without compromise.

CQP’s products intersect casual and formal and combine the craftsmanship often found

in good-year welted shoes with the timeless qualities of classic sneakers, to create

perfect hybrids. The silhouettes of CQP are as sleek as they are comfortable; produced

by hand in Portugal by meticulously sourced materials. Design, quality and comfort are always in focus and rather than following the latest trends, CQP operates slowly with a

long-term focus.

All styles share certain qualities; discrete branding, low-key colours and sleek designs, making

them wearable with more formal clothing or in a casual way.

CQP’s products can be found via the company’s own boutique (in Stockholm) and

website as well as through a growing network of exclusive retailers in cities such as

London, NYC, Amsterdam, Copenhagen, Zürich, Tokyo, Seoul and of course Stockholm.

''I think entrepreneurs in general gave me courage to take the leap and start something. One always reads about success stories, but those entrepreneurs who worked through tough times and against the tide are sometimes perhaps the most inspirational.''