Mile 62 by MoxiWorks Issue XXVI | Page 13

MILE 62 / 12

The best place to hide a dead body? On the second page of Google. Search engine optimization is the art of improving your website quality in order to gain better visibility on a search results page. It is a prevalent game that all top producing agents and brokerages play to win, and with over 63,000 searches per second on any given day, providing value is the main keyword. Your game plan fundamentally begins with deciding who your target clients are and then building off that. Soon, you won’t be shying away from the Mighty Google, instead, you’ll make it work for you.

How to Win in Google Rankings

If you haven’t already done so, activate and claim your business listings. This includes Google My Business, Zillow, Facebook, Yelp, and any other directory that can be found by online users. Think of this as an extension of your LinkedIn profile.

Level 1: Start Local