™Marketing Magazine Issue 3 | Page 11

UNBELIEVABLE. THERE is not a more appropriate word for the business and athletic accomplishments of Jack Daly. It is truly hard to comprehend that any one man can do so much, but it’ s all real.
Jack is a man of uncommon drive, focus, and energy. He has run almost a hundred marathons, completed fifteen full Ironman competitions, golfed ninety-three of the top US golf courses, bungee jumped from the world’ s highest jump, dived with great white sharks, and more. An example of Jack’ s exceptional determination and commitment can be found in the story of how he began his Ironman competitions.
Jack was 57, and while having participated in many marathons, he had never entered an Ironman competition. He decided it was time. This, of itself, was quite a commitment, but what was absolutely astonishing was that he didn’ t even know how to swim! An Ironman consists of three components: a 26.2-mile run, a 112-mile bike, and a 2.4-mile swim! This did not deter Jack. He hired a coach and proceeded to learn how to swim. Once again, unbelievable!
What is also astonishing is that Jack accomplished all of these athletic feats while attaining the reputation of being the best professional sales trainer in America, traveling an average of more than 200,000 miles and delivering more than 100 presentations each year. In the last five years, he has provided over 650 training sessions to over 100,000 CEOs, entrepreneurs, sales professionals, and business owners.
Jack likens completing an Ironman competition to achieving business success. He believes the requirements for both are the following:
Vision – visualize your goals as you work towards them Playbook – set specific steps / activities that need to be completed Measurement – track and measure what gets done
Coach – model your actions after someone who has already succeeded
Practice – practice and train extensively
Fitness and Nutrition – take care of yourself as you have a competitive advantage in any situation if you are healthy
Positive Mind-Set – keep a positive mind-set as 50 percent or more of success can be attributed to attitude
Jack has a record of more than 30 years in sales, executive, and entrepreneurial positions. He is a passionate speaker when sharing his knowledge with others. He is also a customized speaker as he provides clients with a program developed especially for their situation and audience. His workshops encompass the topics of sales, sales management, corporate culture, customer loyalty, and even personal motivation. In addition, Jack is an awardwinning author of three books: Hyper Sales Growth, The Sales Playbook for Hyper Sales Growth, and Paper Napkin Wisdom.
Is there anything this man hasn’ t done? Apparently so, as he still has almost three hundred items on his bucket list!
One of the items on Jack’ s bucket list has been crossed off fairly recently. He has always wanted to have his picture on the cover of a magazine, but he had no idea how he was going to accomplish this until he met Andy Buyting. Jack first met Andy at an educational gathering of entrepreneurs at MIT. This annual conference, called Gathering of Titans, attracts businesspersons from around the world. At that time, Jack did not immediately jump into the world of magazine publication, but it was destined to be.
Jack had been asked many times to write a book, but he worried it might be too time consuming and wouldn’ t be of great benefit. Eventually he was persuaded and has now published three books. When he met Andy, Andy asked if he would consider being a regular contributor to Carle Publishing. As Jack had easy-to-adapt articles in the form of his books, he agreed.
Two years ago, at a trade show where Andy had a display of many of his magazines, Jack was leafing through them and saw his articles in several. That is when he queried whether he should have his own magazine. Within a very short time, Andy had a mock-up, including the title Get Jack’ d. Jack was suitably impressed. The magazines now do for him what the books have done but in a far more efficient manner.
Jack always carries many copies of his most recent magazine wherever he goes. He hands them out and leaves them literally everywhere— his dentist’ s and doctor’ s offices, airport lounges, airplane seats, the blood donor clinic. As a result, he receives emails and phone calls saying,“ I picked up your magazine at __ and I want to know more about __.” Businesses thrive and grow through contacts, and this is what Carle Publishing helps provide— contacts, contacts, contacts. Jack feels his magazines have a far greater reach than his books.
While creating the magazine does require some work on his part, the small amount of time invested is far outweighed by the benefits provided. Jack feels so strongly about this that he has recommended Carle Publishing to numerous people and has provided Andy with personal introductions to many. Part of his endorsement is based on the fact that, beyond the obvious benefits of ease of distribution and wide exposure, the magazines are positive in a fiscal sense. While Jack states the there are no expenses in business, only investments, his magazine actually doesn’ t incur any expense! Advertisements within the magazines pay for its publication. No monetary investment, but tremendous gain!
So, how does Jack feel about achieving his bucket list item of having his picture on the cover of a magazine? He is thrilled! He takes magazines with him to his speaking engagements and shows it as an example of how determination can result in achievement. Now, about those other 300 + items on his bucket list.
JACKDALY. NET
CARLEPUBLISHING. COM | 11