PROJECT GUIDELINES AND PROCEDURES
Our goal is to complete your projects on time and at the lowest possible cost.
Because we strive for top-quality production and excellent service, it is important
you understand and adhere to the policies outlined below:
STEP 1 Q REVIEW YOUR BUDGET
Design, printing and photography expenses charged by external vendors are your
department’s responsibility, so check your budget to determine how much you can spend
on the project. For projects that are to be mailed, also make sure to factor in approximate
postage cost.
STEP 2 I FILL OUT MARKETING REQUEST FORM
Services provided through the Office of Marketing and Communications are
initiated via the project request form found at sienaheights.edu/project. The director will
then assign the project request in a timely manner. A deadline will be set for each project
that will be agreed upon by both Marketing and the party requesting the project. No
project will begin until this deadline is set. Projects completed ahead of schedule does
not mean similar future projects will follow the same timeline.
STEP 3 R BE PREPARED TO ADHERE TO
UNIVERSITY DESIGN STANDARDS
We will advise you on how to create a publication that is consistent with the look
and feel of Siena Heights University style guidelines. It is our goal to help suggest effective
and economical design ideas.
STEP 4 K PROOFREAD CAREFULLY
You will sign-off on design and copy before your project is sent to the printer. Although
we check your production proofs, you have the final responsibility. Please don’t skip this
essential step due to deadline pressures. Revisions by the Marketing Office or the printer
to correct errors could mean additional expenses and a delay in the delivery date.
ONE FINAL NOTE…
Give yourself plenty of lead time on every project! Note the timelines below do
not include writing, which always should be completed prior to the beginning of graphic
design. Some of these timelines also include production time (the time it takes for the
printer/vendor to print and/or mail/deliver the project once it is designed and proofed).
Extensive revisions and rounds of proofs will add to production times and costs. It is
important to note the Office of Marketing and Communications normally has a large
number of projects in its queue. Because most projects are time-sensitive and scheduled
within the workload of the Marketing office, projects requested at the last minute (et. al.
ASAP, rush) will not be accepted unless approved by the Director of Marketing.
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