Marketing for Romance Writers Magazine July, 2020 Volume # 3, Issue # 7 | Page 24

JUNE, 2020 WHEN A MUSEUM IS MORE THAN A MUSEUM By: Liese Sherwood-Fabré From its opening, the Reading Room of the British Museum attracted many notables, and over the years, patrons could find the likes of Karl Marx, Sir Arthur Conan Doyle, Oscar Wilde, Sylvia Pankhurst, Bram Stoker, Joseph Conrad, Vladimir Lenin, and George Orwell perusing its content. Today, these notables‘ applications and signatures can be viewed in the library‘s central archives. (1) Merriam-Webster‘s definition of a museum is ―an institution devoted to the procurement, care, study, and display of objects of lasting interest or value.‖ (2) While the common concept of the ―objects‖ in a museum involve paintings, sculptures, or items of historical or scientific interest, the origins of the British Museum involved books and manuscripts as well as antiquities and natural history specimens, making it a ―universal museum.‖ (3) Three private collections formed the museum‘s original catalogue, willed to the king, and through him, the British nation in the 1700s. In 1753, Parliament established the British Museum from these estates, adding to them the British monarchs‘ Royal Library in 1757. The collection continued to grow, adding objects from the James Cooks‘ travels to the South Seas, antiquities from Egypt, Rome, and Greece, and the excavations from Asia Minor. (4) Additional space was added in the 1800s, but the facility was continually short of room. One of the most famous adjustments was the cast-iron circular Reading Room built in an originally empty quadrangle. The room opened on May 2, 1857 and for one week (May 8 - 17), the public was allowed to inspect the structure. Sixtytwo thousand visitors passed through during that time. Those actually interested in using the room to consult the written materials had to apply to the Principal Librarian for a reader‘s ticket. (5) In 1973, the library collection was moved to help create the British Library (6), but in 2000, the original Reading Room reopened to the general public after undergoing reconstruction and restoration. More than 25,000 books and other written materials, primarily about the cultures on display at the museum, are available for review. (7) It is still the most visited attraction in the United Kingdom with more than 6.5 million visitors each year. (8) A visit to the library offers a window and journey into Britain‘s literary past that no other institution can offer and is well worth the visit. Continued on Page 25 24