Market Research Reports Previews Market Research Report-Mobile Application Market

World Mobile Applications Market worth US$25 Billion by 2015

According to a new market research report, ‘World Mobile Applications Market (2010 – 2015)’,
The total global mobile applications market is expected to be worth US$25.0 billion by 2015, out
of which the Apple App Store will account for nearly 20.5% of the total revenues. The global
market is expected to record a CAGR of 29.6% from 2009 to 2014.
Browse 39 market data tables and in-depth TOC on Mobile Applications Market.

http://www.marketsandmarkets.com/Market-Reports/mobile-applications-228.html

Advancement of network technologies, restructuring of revenue-sharing pattern, lowering of
mobile data usage cost, growing adoption of smartphones, and increase in application usability
have contributed to the growth of mobile application adoption globally. Apart from this, the
mobile application advertising opportunity has allowed publishers to partly (by allowing
discounts) or fully subsidize (make application free) applications; this has helped increase the
adoption of mobile applications. However, the surge in the number of applications has increased
the risk of data theft through delivery of phishing and spyware in applications. The lack of
meaningful business applications and specialized mobile applications for specific industries has
restricted the growth of mobile application development. The advent of 4G and superior content
delivery technologies presents an opportunity for the mobile applications market. The global
mobile applications market is estimated to reach $25.0 billion in 2015 from about $6.8 billion in
2010.
The Asian region, especially, India and China have emerged as mobile applications hotspot with
the continuous development of cellular markets and the increasing 3G penetrations and
expenditure on consumer electronics across the region. In relatively saturated markets, such as
the North America and Europe, operator’s subsidies and carrier wars has been fuelling the
growth of the mobile applications market in the region.
While the economic recession adversely affected the global markets; the global Mobile
applications market was one of the very few markets that did not have impact of the global
meltdown. In 2008, mobile applications registered 146% growth in terms of downloads, with
over 1 billion downloads compared to 450 million in 2007. In 2009 the mobile applications
market again registered high growth by generating 6.4 billion downloads.