Market Research Report Global Functional Beverages Market Research Report | Page 3

The restrictions put have not been able to deter Swiss consumers from
increasingly purchasing these products.
The report titled “Fortified/Functional Beverages in Switzerland” provides a
detailed and in-depth analysis of the Swiss Fortified/Functional beverages
market by giving the shape and size of the market. It provides the forecast of
the future for the market, thus providing the trajectory the market is
expected to take in the near future and also helps in identifying the sectors
that have the most potential for growth.
In the year 2016, Red Bull has been leading market player in the
fortified/functional beverages market of Switzerland with around a quarter of
the market under its hold. The wide availability of the brand in the Swiss
grocery stores has benefitted the company in grabbing the market for the
fortified/functional beverages.