Market Research Report Denmark Naturally healthy beverages Market Future

Danish Prefer Health Drinks To Sodas –Ken Research
In 2016, the retail value sales of naturally healthy beverages varied a great deal.
Due to strong performance by NH fruit/herbal tea, the retail value sales of NH tea
increased a little. NH soft drinks declined its retail value sales by 2%, which lead
to decline in retail value sales of NH fruit/vegetable juices by 3%. In 2016, there
was increase in popularity of NH superfruits by 21%, despite fall in NH
fruit/vegetables juices. In addition, in the same year, the growth of retail value
sales of NH 100℅ juices saw a drop by 5℅.
According to the market research report "Naturally Healthy Beverages in
Denmark", in 2016, the leading player of NH beverages was continued to be
Rynkeby Goods with the retail value share of 21%. The company was able to reach
the leading position because it is leading the NH fruits/vegetables juices by 36%