Market Research Future (Food and Beverages) U.S. Gluten Free Chocolate Market Research Report | Page 3

U.S. Gluten Free Chocolate Market Research Report- Forecast to 2022
2 Market Overview
Gluten is a general name for a combination of proteins that are stored together with starch in wheat, rye, barley, and
other grains. The chocolate, in its pure unsweetened form, does not contain any gluten. However various chocolate
products contain gluten respective to the additives used for making those products. Around 15% of the entire U.S.
population suffers from gluten intolerance and gluten allergy.
The U.S. gluten-free chocolate market is driven by the increasing prevalence of individuals with gluten allergy and
gluten intolerance which forbids them to consume gluten in any quantity. The common misconception among the
population that gluten-free food is equivalent to healthy food is inclining the population towards consumption of
gluten-free products and thereby, is acting as one of the major drivers for the expansion of the U.S. gluten-free
chocolate market. The people in the U.S. are aiming towards the exclusion of gluten from their diet due to the
increased inclination towards following a fad diet is impacting positively on the growth of the U.S. gluten-free
chocolate market.
The increased incidences of celiac disease which causes indigestion of gluten are inducing demand for gluten-free
products, including gluten-free chocolates, in the market. The manufacturers in the U.S. market are focusing on
avoiding the gluten contamination of the chocolates caused due to ignorance during the production of gluten-free
chocolates, which in turn is leading to the introduction of high-quality products in the U.S. market, resulting in the
growth of the gluten-free chocolate market in this region.
Intended Audience
 Gluten-free chocolate manufacturers
 Chocolate manufacturers
 Retailers, wholesalers
 E-commerce companies
 Traders, Importers and exporters
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