Market Research Future (Food and Beverages) Hummus Market Research Report | Page 4

Hummus Market Research Report – Forecast to 2027
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Regional Analysis:
USA and the Middle East holds the largest market share In terms of value led by the traditional hummus producing
regions of Middle East. USA accounted for 34 % of the global hummus market by volume in 2015. The high
penetration of tourism and hoteling in the U.S., high influence of media, coupled with the growing influence of expats
and diaspora are the drivers behind the growth of the U.S. market.
Europe led by Germany, Turkey, France, and the U.K. account for the second largest market. The growing tourism
industry is also a strong driver of the market in the Asia Pacific region. The market is expected to shift towards Asia
Pacific region led by Japan, China and India.
The Middle East and Africa regions are expected to demonstrate a high CAGR growth due to the traditional popularity
of hummus. The nations of Saudi Arabia, UAE, Kuwait and Israel account for the largest share of the Middle East
and Africa market.
Research Methodology
MRFR employs robust research tools which ensure the high accuracy and reliability of the reports. Data is gathered
using a combination of primary and secondary research inputs. Primary research method embroils first-hand
feedbacks from key stakeholders for information collection and triangulation of data. As a part of secondary research
process, our analysts tap into credible public sources such as government websites, whitepapers, annual reports,
etc. which provisions validation of primary data. For market forecasting and estimation, our expert analysts
implement the use of top-down and bottom-up approaches to provide an all-encompassing view of the market. This
assures coagulation of intelligent insights, which assist our clients in making vital and impactful business decisions.
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